The power of warmth in medicine to eliminate distances between people is Emma Cheng's core value. The founder, Emma Cheng, is a medical doctor and medical artist who has deeply experienced both medicine's superficial coldness and its interior warmth. 
Beginning with her designing medical art gifts for her healthcare professional friends, her passion for bridging people inside and outside healthcare system turned into the start of a brand. Guided by these values, she has transformed this concept into different creative products, which accompany people in their daily lives and show the invaluable companion of medicine and health.